X-Play Online Games Inc. (X-Play), the joint venture company of IP E-Game Ventures Inc. (IP e-Games) and GMA New Media Inc. (GMA NMI), the digital media arm of GMA Network Inc., recently kicked off the search for the next singing sensation via Superstar, with celebrity endorser and pop star princess Sarah Geronimo at SM Manila.
Superstar is the first 3D online videoke game in the country. Essentially a massively multiplayer online casual game, making community is potentially infinite. This is an excellent pool of talent to find what could be the country’s next superstar.
With 4 basic roles in game, Singer, Judge, Stylist and Fan; the stage is set for the online talent search.
The talent search is tied up with some spectacular partners. Media giant VIVA Entertainment is one of the partners with Sarah Geronimo endorsing the competition. The grand prize for the 15 finalists is a record album and concert with Sarah. This concert is sure to be the concert of the year!
The new partnership with leading global beverage Coca Cola is bringing Superstar closer to 2.5 Million youth. This Saturday is the first of a series of mall tour auditions at 23 SM Malls nationwide.
COO for X-Play, George Royeca states, “Superstar was meant to redefine entertainment starting with this talent search. Although we began with the relative success of our initial auditions, some new things we have developed with our partners are sure to change the trends for not only online entertainment, but entertainment in general.”
Superstar Search
Talent searches are no longer what they used to be. Over the years the stakes have gotten bigger and the stage has gotten grander. Now, a new platform is being created to redefine how talent searches can run in the future.
Superstar Product Manager, Glenn Padua comments, “More than a search we took the chance to find even a superstar that didn’t think they would get spotted. Not all the methods we are using are conventional.”
The search for a superstar can happen for the aspiring contestant three ways:
- Auditioning Online, they can register at www.superstar.ph
2. Through SM Mall Tours Nationwide. Each contestant will play the game in the kiosk and once their score hits 20,000 points, they will sing on stage in front of our judges. If they pass, they will go on to the semi-finals.
3. If for whatever reasons the contestant does not make it to the auditions, there is another chance from Coca cola. Heading out to 326 barangays for the wildcard participants.
This revamp of the competition with smaller searches is determined to find the country’s next singing sensation.
Those that Audition at during the Mall Tours will represent the first draft of prospects. Once these prospects are drafted, their numbers will be narrowed down.
After the auditions Superstar will have a series of contests. A singing battle to determine which prospect will sing with Sarah Geronimo to both record an album and perform in a concert.
“We set out to be the trailblazers in the new media industry, and this event is the kickoff. The first of many steps to do it.” George Royeca.
To learn more about Superstar, visit www.superstar.ph.
For information on IP e-Games and X-Play, visit www.e-games.com.ph and www.xplay.com.ph.
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IP E-Game Ventures Inc. (IP e-Games):
IP E-Game Ventures Inc. (IP e-Games) is a publicly listed company in the Philippine Stock Exchange (PSE: EG) which operates the online gaming business of technology conglomerate IPVG Corp. (PSE: IP). IP e-Games is ranked as the leading online games publisher in the Philippines and holds top MMORPG (Massively Multiplayer Online Roleplaying Game) titles such as RAN Online, CABAL Online, and Presidential Award recipient Korean game Granado Espada. Other games include high-fantasy MMORPG Runes of Magic and Korean adventure games such as Dragonica and Nostale Online. The casual games of IP E-Games are published under X-Play Online Games Inc. (X-Play), a joint venture company between IP E-Games and GMA New Media Inc. (GMA NMI), the digital arm of GMA Network Inc. (GMA7). X-Play publishes the no.1 online dance game Audition Dance Battle, MMO First person shooter OP7, online rhythm game Bandmaster, and online videoke game Superstar. IP E-Games strategic minority investors include the Philippine Star Group and E-Store Exchange (an affiliate of GMA7). For more information, visit www.e-games.com.ph.
X-Play Online Games Inc. (X-Play):
X-Play Online Games Incorporated (X-Play) is a joint venture between IP E-Game Ventures Inc. (IP E-Games; PSE: EG), the online gaming subsidiary of IPVG. Corp. (PSE: IP) and GMA New Media Inc. (GMA-NMI), the digital media arm of GMA Network Inc. (PSE: GMA7). X-Play is the local publisher of the popular casual game Audition Dance Battle, MMOFPS game Operation 7 (OP7), online rhythm game Band Master, and online videoke game Superstar. X-Play is keen on revamping online casual gaming and bringing it to even greater heights as it focuses on designing, operating and maintaining casual online gaming and casual online gaming-related portals. X-Play also aims at evolving and promoting casual online gaming and its digital content development, especially with the convergence of traditional and digital media through IP e-Games and GMA-NMI. For more information, log on towww.xplay.com.ph
Editorial Contacts:
L. Emir Samonte
IP E-Game Ventures, Inc.
Tel – [632] 976 4784
emir.samonte@ip-egames.com
Erica Cortez
IPVG Corp.
Tel No – [632] 976 4788
erica.cortez@ipvg.com
Justine Bonilla
Dominguez Marketing Communications Inc.
Tel No – [632] 897 7088
justine.bonilla@dominguez.com.ph